Christian Little

Wow that’s quite the post title…remind me to change that one day.

For those of you who are less in touch with your Google side, yesterday marked yet another breakthrough for the giant – the launch of Google Chrome. I’m not going to get into the details of it, there’s too many people doing that already.

The most remarkable thing about this new toy is the insane amount of publicity it’s getting. Let’s look at some stats. At the time of writting this post:

• Over 90,000 blog posts about “Google Chrome” are showing up on Google Blogsearch (30,000+ of which has been posted since it’s release yesterday!)
• In the past 24 hours alone, there are over 10,000 news stories about it on Google News. There are 1,400 similar stories on Yahoo News, and 176 stories on MSN.
• Every major technology portal has posted something about it in the past 24 hours include: PC World, Tech Crunch, Wikipedia, and Slashdot just to name a few.
• People are discussing it at Digital Point forums (400+ replies), v7n forums, Webmaster World (200+ replies), and just about every other forum that even mentions the internet has at lest one thread talking about it.
• Technorati is reporting over 4,700 blogs discussing Google Chrome.
• At the time of writing this post, 3 of the front page stories on Digg.com were related to Google Chrome.
• The official Chromium Blog by Google has received over 150 comments from just 2 posts so far.
• Shoemoney has jumped on the bandwagon and has 118 comments on it at the time of writing this, yet to my shock John Chow has yet to make a post on it (wow…that guy just gained some respect from me).
• A big concern about Google Chrome is it’s security, despite their presentation on how their security is better than the other choices. There are 1.8 MILLION results on Google discussing the security of Google Chrome (can we say WTF?!)
• Chromium.org has over 1,400 backlinks according to Google, and 90,000 backlinks according to Yahoo.

All of that publicity – Google got for FREE…almost all of which was within the past 24 hours.

Wouldn’t it be nice to have that kind of pulling power?

Now with all this banter going on, what’s actually important to know about this new browser? Well here’s some really important posts from other great webmasters that you might want to read up on:

• Google Owns Everything You Create in Chrome
• Chrome Takes 2% of the market on TechCrunch
• Privacy with Google Chrome on Business Week

All of this publicity makes me wanna cry. They simply sneeze out a new piece of software and everybody jumps on board, starts talking about it, blogs about it, major news and business portal discuss it freely, and all of this didn’t cost Google a penny! That’s what you call real viral marketing!